Creating video ads is easy and completely free. One can shoot a video themselves or even take professional help. YouTube advises us to focus on the positive reviews we get from the customers.
True View ads have also become a great way to advertise. There are two types in it they are:
Advertisers only pay when a user interacts with your video or watches your video for 30 seconds or more.
- TrueView video discovery ads
Advertisers only pay when a user clicks on your ad.
Due to this format TrueView ads are the most cost-effective option. Instead of paying for exposure the company or organization pays for engagement. Additionally, with more targeting options we can limit our focus to valuable members.